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Our Story

Founders Debra Shwetz and Dena Tripp started Nothing Bundt Cakes in Las Vegas in 1997, simply to please their family and friends. Needless to say, thousands of other people became just as excited about our delicious cakes as they were. By using the finest ingredients, handcrafted recipes and imaginative decorations, Nothing Bundt Cakes has grown into the warm brand that it is today.

We celebrate the very heart of true hospitality where all are welcome and no one is a stranger. Each thoughtful detail of the experience, from the heartfelt welcome at the door to remembering the customer’s favorite flavor, has been naturally embraced at Nothing Bundt Cakes. We bring the same spirit into our relationships with our franchise owners. We invite a very special kind of person to become part of our Nothing Bundt Cakes family. We know that qualities like sincerity, warmth and a little humor will take you far when you’re with the right people. Professional and genuine, this is the best of both worlds.

Our Difference

Nothing Bundt Cakes is a successful, niche bakery concept with more than 390 bakeries across the U.S. Our specialty is providing an incomparable gift food product; which, when given or received, leaves a lasting impression both on presentation and taste. We compete by offering a delectable, new luxury product at an affordable price.

We are a unique franchise concept. When our guests visit our bakeries, they are often surprised to find out it is a franchise. Our stores have a “Mom and Pop shop” feel to them which alleviates a common business concern in franchising. We also grant a unique experience to our franchise owners with our positive work environment and family friendly work schedules.

Nothing Bundt Cakes has also been featured in:

  • The Big Idea with Donny Deutsch
  • Food and Wine Magazine
  • Food Network “Unwrapped”
  • Celebrity parties
  • Franchise Times
  • And much more!